Structure: Platform or general CRM - app or partner

A nonprofit-specific application, accelerator or configured implementation built on top of a proprietary general-purpose platform by someone other than the platform vendor. The system underneath is typically Salesforce, Dynamics 365 or another business platform, and the entry is the charity-facing layer built above it, ranging from a packaged marketplace product to a partner’s own repeatable configuration.

These combine the platform’s flexibility with nonprofit functionality already built in, at the cost of depending on two suppliers, usually with two sets of licence fees.

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