Organisation & background
DONMAN is developed in-house by KünzlerBachmann Directmarketing AG, based in St. Gallen, Switzerland. A direct-marketing and data agency tracing its roots to 1912, merged with Schober Information Group in 2021. It’s part of the wider kbDATA data-services group.
Functionality
DONMAN is a fundraising CRM from the Swiss direct-marketing and data agency KünzlerBachmann, covering donor administration, campaign management and sponsorship contracts for large donor databases. It links directly to the vendor’s kbCONSUMER consumer-marketing database, so organisations can verify and enrich donor records from within DONMAN. Analysis tools include OLAP-based target-group selection, RFMR reporting on recency, frequency, value and response, and a ‘remaining potential’ donor score, and regular giving is managed in the system.
Localised features
References GoodPriv@cy certification for the product. A general Swiss data-protection seal, not Swiss-tax-specific.
Implementation model
Delivered directly by the vendor’s own team: Bundled with KünzlerBachmann’s own print, email and data-analysis services.
Hosting
Cloud-hosted by the vendor (remote/hosted access implied).
Links
Last full research
August 2026