AudienceView

Organisation & background

AudienceView was founded in 2002 and is headquartered in Toronto, Canada. It serves US live-event, performing-arts and higher-education organisations (including Yale University Athletics) among other markets, and is sold as two distinct product lines (Professional and Unlimited) plus a Campus variant.

Functionality

AudienceView is a ticketing, CRM, marketing and fundraising platform for live-event organisations, including performing arts, music and festivals, museums and attractions, universities and nonprofits. It sells tickets online and at the box office, with gate scanning, dynamic pricing, holds for managing inventory, and donation prompts at checkout. Staff roles control what each user can see and do, and the CRM supports segmentation of ticket buyers and donors. A variant, AudienceView Campus, serves higher education, and campaign marketing runs through a companion product, Audience Republic.

Localised features

Supports matching gifts and soft credits natively as part of its integrated fundraising toolset, alongside pledges and micro-fundraising.

Implementation model

Delivered directly by the vendor, with onboarding and data migration included.

Hosting

Cloud-hosted by the vendor.

Last full research

August 2026

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